PEACHY Brand Guidelines

Our brand identity, logos, and usage guidelines

Logo & Wordmark

Peach and Goma Logo

Primary Logo

PEACHY

Wordmark

Our logo represents the playful and loving nature of Peach and Goma. The wordmark "PEACHY" is our primary identifier and should be used consistently across all platforms and materials.

Color Palette

PEACHY

#F582AE

PEACH

#8BD3DD

GOMA

#94716B

White

#FFFFFF

Dark Gray

#333333

Our primary colors are Peach Pink and Goma Gray, representing the two adorable characters. Use these colors consistently to maintain brand recognition.

Typography

Heading Style

Use bold, modern typefaces for headings to capture attention and convey energy.

Body Text

Use readable, clean typefaces for body text to ensure clarity and accessibility across all platforms.

Logo Usage Guidelines

✓ Do's

  • • Use the logo with adequate clear space around it
  • • Maintain the original aspect ratio
  • • Use the appropriate version for each medium
  • • Ensure sufficient contrast with background

✗ Don'ts

  • • Don't distort or skew the logo
  • • Don't change the logo colors without approval
  • • Don't use outdated logo versions
  • • Don't place the logo on competing brand imagery

Brand Voice & Tone

Friendly: We speak to our community like friends, warm and approachable.

Playful: Our tone is light-hearted and fun, reflecting the adorable nature of Peach and Goma.

Authentic: We're genuine in our communications, sharing real stories and moments.

Respectful: We value and protect our brand and community with integrity.

Intellectual Property Rights

Peach and Goma ®, including all logos, characters, artwork, and brand elements, are intellectual property of Bu Jue Xiao Xiao and Peach and Goma. Unauthorized use, reproduction, or distribution of these materials is prohibited without written permission.

For licensing inquiries or permission requests, please contact us at mail@peachandgoma.com.

Brand Resources

Questions About Our Brand?

If you have any questions about proper brand usage or need additional resources, please reach out to us.

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